Maya Kapoor

Maya Kapoor

VP of Marketing at Northstar Labs . Active now

Maya Kapoor
Hi Aarav, I liked your post about launch alignment. We are trying to tighten our product marketing handoff this quarter.

Maya . 9:24 AM

Thanks Maya. The most useful artifact for us was a one-page decision log with audience, promise, proof, and risk.

You . 9:29 AM

Maya Kapoor
That launch checklist is excellent. Can you send the template you mentioned?

Maya . 9:42 AM

Absolutely. I will share the cleaned version here and add a few notes on how we used it with sales enablement.

You . 9:46 AM